We are a technology-driven creative agency based in Berlin, Germany. We build marketing infrastructure for music, events and commerce brands — research, creative, paid distribution and full-funnel follow-through, delivered as one system instead of a pile of invoices.
We work with artists, promoters, labels, venues and businesses whose work carries real weight, across Europe and internationally. We know these worlds because we live in them: the touring circuit, the DTC growth stack, the room that's half full and deserves to be full.
Campaign strategy, account structure, audience targeting, build and ongoing optimisation. Interest and audience research is done against live platform data rather than guessed, and every campaign is built so that spend compounds into something you keep.
Most event and music spend ends at a ticket page, which means the platform keeps the audience and you start from zero next time. We build capture funnels, list growth and CRM underneath the ads, so every click feeds an owned audience you can market to again for free.
Ad creative, content and copy produced specifically to perform in paid placements, not repurposed from an organic grid. Creative is treated as a testable variable, with new concepts fed in against what the data says is working.
A campaign ends; a system grows. We build the architecture beneath the advertising: targeting frameworks, creative pipelines, first-party tracking and the feedback loops that make each month sharper than the last.
Release campaigns, event and ticket campaigns, pre-save and pre-release flows, brand identity and EPK work. We have built campaigns for MaHalla Berlin and the electronic music project sÜave, among others. The work canvas has the detail.
We study who your people are. Not the demographic — the person. What moves them, what makes them scroll past, what makes them stop. Only then do we open our mouths.
A campaign ends. A system grows. We build the architecture underneath, so the second month is cheaper and sharper than the first.
We don't invoice for hours. We build for results, and the business model is aligned with yours — we grow when you grow.
Eachtra is a technology-driven creative agency in Berlin that builds marketing infrastructure for music, events and commerce brands. It runs paid social on Meta, TikTok and YouTube, builds capture funnels and owned audiences, produces ad creative, and sets up the tracking and analytics underneath — delivered as one system rather than separate retainers.
Artists, promoters, labels, venues, event brands and commerce businesses. Past and current work includes MaHalla Berlin and the electronic music project sÜave.
Berlin, Germany. Eachtra works remotely with clients across Europe and internationally, and has no public walk-in address.
Primarily Meta (Facebook and Instagram), TikTok and YouTube, with campaign structure, audience targeting, creative and measurement all handled in-house.
No. Eachtra Archaeological Projects is a separate Irish archaeology and heritage firm at eachtra.ie. Eachtra, at eachtraagency.com, is a marketing agency based in Berlin. The two organisations are unrelated and share only the Irish word eachtra, meaning an adventure or a journey.
Pricing is based on scope. There's no rate card and no hourly billing — we agree what's being built up front and quote against it, so the cost reflects the work rather than the time.
Engagements start with a short call and a research phase on the audience, then a build phase covering campaign structure, creative and tracking, then ongoing optimisation. Eachtra works on outcomes rather than billable hours, so scope is agreed against results rather than time.
Pricing is based on scope — no rate card, no hourly billing. We agree what's being built, then quote against it.
Email hello@eachtraagency.com, or book a 15-minute call.